Volkswagen Polo - Dog Sings with Confidence

10 April 2008 by Silky

This entry should really be on Britain’s Overly Sentimental People blog as I find it very hard to believe the response to a little dog shivering for a couple of second on TV but…

If the Internet is to be believed (and I see no reason why it shouldn’t be) somewhere between 600 and 6 billion people from the UK complained that the dog in the Volkswagon Polo advert looked like it may well have, at some point in its life, although we can’t say for sure, been frightened.

Such was the outcry that Volkswagon have been forced to say they “didn’t threaten to chop the mutt’s nuts of if it looked at them in that pathetic puppy dog way again” (I’m paraphrasing there) in order to make it shiver and also that they aren’t going to re-run the adverts when they come to the end of their current run because “you’re all too stupid to get the joke” (Frankly I’ve just made that bit up).

Anyways, it turns out the dog was acting - although quite why they have to drag Martine McCutcheon in to the story, I don’t know.

What’s that?

Oh, the dog in this advert was acting.

Yes, I see, *acting* dogs, I get it.

Actually, no, no I don’t get it.

I strongly suspect that the dog’s direction was something along these lines “Once more with pathos, Lovey, and you’ll get a Schmacko” but if it’s called “acting” on Hollyoaks then it’s acting here, I suppose.

So, for all those people that think an animal stood on a vibrating platform constitutes cruelty - which, come on, is a giant leap forward in the treatment of animal TV stars considering they put electrodes on Mr Ed’s bollocks to make him talk (which was hilarious, I think we all agree) - here’s the advert for you to vote on:

13Responses:

snooks

April 11th, 2008 10:26 am

Not quite sure why this is on “TV’s Worst Adverts” as it’s dead good!
Silky

April 11th, 2008 7:31 pm

You might think it’s “dead good”, snooks, but 6 billion others complained.

I think you need to have a jolly good think about what this means about your life, don’t you?
Will

April 12th, 2008 12:56 pm

i think you need to get your facts right…6 billion people is a little bit much?? I think you need to take a step beack and actually gauge what the people are saying. 600 don’t understand it which is why they complained, but over 1m youtube views, 1,000’s of positive comments and 100’s of blogs say other wise…

Let me guess, you started in sales, then got fired, moved to media agency, discovered you were usless at that to, took and open uni course learning how to build web 1.0 pages and thought, i know i’ll get back at those agencies who tossed me aside and build a shite site to slag off ads which 99.9% of us think are highly entertainly and fulfill the job they set out to do, and engage people…
Lazlo

April 13th, 2008 9:09 am

Is this woman blind or member of the Royal family, I can’t see any other reason why she’s allowed to take the mutt into the bank and food shops.
If I went into my local deli and saw this rat like thing looking like it’s about to defecate on the floor, it would get a kicking out of the door, followed by a call to the local enviromental heath department.
Keith

April 13th, 2008 9:54 am

I think it’s a great advert too.
Silky

April 13th, 2008 10:22 am

Yeah, don’t you just hate it when people don’t get the joke, Will…
PCWB

April 14th, 2008 1:48 pm

Yeah Will.
Silky

April 16th, 2008 8:03 am

Funniest comment I’ve read in ages, PCWB! Nice one.
Phil

April 19th, 2008 9:58 am

I’m stunned that Will didn’t work out that the 6 billion thing was sarcastic. It’s almost the same level of sarcasm of me saying “yer, right!!” 60 billion times.

What a fucking moron.
Scof

April 27th, 2008 7:38 pm

Did Will have something to do with the making of this ad?

Did he star in it?

Is it time for walkies?

Who’s a good boy?
RichP

April 30th, 2008 1:51 pm

I hate this advert with the blinding intensity of a thousand suns.

I don’t know why. I just do. Nothing really baout the dog, and the music is a catchy tune. I guess some things just get under one’s skin.
Cathryn

August 12th, 2008 11:12 am

it’s so funny
don’t want the car
but i do want the singing dog
you just have to laugh at this one
NICFERG

September 1st, 2008 9:11 am

PHIL.

we have thoroughly enjoyed this page, until we reached your un-insightful comments. To be fair you are the Ken Livingstone of the moral world, and you should jump off your gramatical high horse and come up with a better example of irony.

I have a small dog and a tazar, this seems after much experimentation to be the quickest route to the desired effect.

Woof Woof