Scottish Widows - Beijing 2008 Olympics

7 August 2008 by Silky

Over the next few weeks I’ll try and get as many of these up as I can find on the Tube - any old company cashing in on their sponsorship of the Beijing 2008 Olympic games.

Here’s Scottish Widows’ effort:

You might think it odd that Scottish Widows, a life insurance company, are sponsoring the Olympic Games but if I remember rightly it was Baron de Coubertin who coined the Olympic ideal:

“Swifter, Higher, Stronger and 20% Off Stake Holder Pensions If You Apply Online”.

Wasn’t it?

Just How Bad is this Ad?

7 Votes

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3Responses:

Me

August 11th, 2008 9:49 pm

I don’t get it. What’s so bad about this advert? They’re cashing in on their sponsorship… but isn’t that the point of sponsorship?
Cathryn

August 12th, 2008 10:35 am

it’s not that bad to be honest but the lady at the end has really nothing to do with it, mind isn’t she off another advert?
Jane

August 14th, 2008 12:04 pm

I feel the Scottish Widows woman has become a lot more sinister over the years. These days she always has such a creepy, calculated look on her face - I’m sure her cloak wasn’t always lined with red satin…