RAC - Vinnie Jones: “Not the Orange One”

30 July 2007 by Silky

If there’s one thing that’s guaranteed to get me to buy something it’s the threat of physical violence.

I’m sure that you, like me, only have a Stannah Stair Lift in your house because of that advert with Thora Hird in where she threatened to break your knee caps if you didn’t buy one.

And I’ve just had new windows put in my house as well because a bloke from Pilkington came round and threatened to throw a brick through each of my old windows unless I bought their top-of-the-range toughened glass windows. It seemed sensible to go through with it as I figured one way or another I’d be needing the windows replacing. Plus at least the fella from Everest efforts to smash up my windows with a baseball bat will be pointless after I didn’t buy from him.

So when I saw Vinnie Jones in the new menacing, dark and unashamedly threatening RAC advert I did the only sensible thing; I went and signed up with the RAC as quick as possible. Even though I’m already a member I thought it wasn’t worth the risk of Vinnie looking like he’s going to shoot me in the face.

Here’s a little konw fact about Vinnie though: it turns out he’s not just a mindless thug. He’s sensible enough to carry the details of his insurance policy with the RAC in his glove box just in case he drives into someone when they’re reversing. And he also keeps a pack of sweets handy to suck on, if he does get delayed after he’s banged a bloke up the rear end in an underground car park.

He even has a favourite colour, as he tells us in his best retarded-child impression (RAC vans are orange, do you see?). Bless.

Judge for yourself.

6Responses:

Mike Empuria

July 30th, 2007 8:24 pm

Oh dear! Two disagreements in one month - Thank god we’re nearly at the end of this one; I’d hate to make it three.

I like this ad. I always like the ones where the star of the advert sends themselves up so well done Vinnie!

On another subject. Is there a way that you can start having a go at the “adverts” that the BBC show? I don’t know the official name for them, “promos” I suppose.

Why do they advertise the programme that you are about to watch in thirty seconds time? And have you seen the latest one for CBBC? It look as as if the poor lad is sitting in front of the telly 24/7 instead of going outside and helping his mum and dad bail out the front lawn as any healthy young kid should be doing.

PS. It’s not too late to vote for the Picture ad. It really is awful.
Silky

July 30th, 2007 9:15 pm

Hey Mike.

Don’t worry mate, we’re allowed to disagree on some things you know

I think you’re right that VJ is sending himself up; he’s not as stupid as he likes to come across (he mad it to Hollywood after all).

It’s more the threatening, “Don’t worry with RAC insurance, if you have an accident, you don’t need to kill the other driver” tone of the advert that I don’t like. Why’s everyone so angry?
Darren

September 6th, 2007 8:01 pm

What I really hate about this one is that Jones is clearly at fault in the accident - the other driver was already reversing when Jones ploughed into him. And as has been pointed out elsewhere, Vinny Jones is best known for his role in Lock, Stock… - is that really the image RAC wishes to portray?
russell

September 30th, 2007 10:33 pm

It portrays intimidation as an admirable trait; the copywriter was probably a public school bully
OkCyDe

January 25th, 2008 4:08 pm

its funny and thats all that matters. Jeez get a sense of humour people
jay

April 14th, 2008 4:48 pm

Agree with last commenter. Infact I reckon they joined hands at the end of the film shoot and skipped merrily away together for a life of unmarried bliss.(-: