L’Oreal Expert Vita Lift with Pierce Brosnan

5 February 2008 by Silky

“There’s more to life than making films” Pierce Brosnan tells us.

Yeah, like riding horses, looking moodily into a camera, and playing snooker.

Or best of all making adverts!

I don’t know if you know it but Pierce Brosnan is a very lucky man (have you heard of the luck of the Irish?).

He’s not only one of the lucky few actors to utter those words forever immortalised in film “The name’s Bond. James Bond.” (although I’ve always felt that he sounds every slightly constipated when he says them), he’s also now uttered the lines that so many other Hollywood A-Listers dream of saying:

“You’re worth it”

Here’s him saying it in Foreign:

(Note to self: Find out if Brosnan always has the same foreign man dub his voice so foreign people actually think that’s what he sounds like.)

Or more to the point, to L’Oreal paying for Brosnan to appear in their adverts is more than worth it.

My favourite part is when Brosnan gives us the apocalyptic warning (and very clever play on words) that the future of our skin is in our hands. This fact – that you apply face cream to your face with your hands – is well known to most of us without shit for brains and is also why Brosnan doesn’t try to send the fear of God into us with the claim that “The future of your skin is on your elbows but you will never be able to rub it on your face”.

My second favourite bit is when he laughs maniacally at a sickeningly ugly man with cream on his elbows whilst burning the big wodge of 50’s he got from L’Oreal and shagging a super model.

No, hang on, that doesn’t happen. That’s just my extreme envy of Brosnan’s rugged good looks and charming smile exposing itself.

In reality, I’m so concerned about the future of my skin that I’ve had it flayed off and turned into a beautiful suit of leather down at the local tannery. It fits like a glove (particularly around the hands), I’ve a wonderfully rich, permanent tan and it will never again wrinkle or crease.

Although it may occasionally stain or crack if not treated with leather cream every so often, so was it really worth it?

Anyways, what I meant to say was: skin cream for men, huh, the same pointless, impossible-to-prove-if-it-really-does-anything-for-you, shit as skin cream for women but a little bit more expensive as only a handful (albeit growing handful) or men are a) gullible enough to buy it b) wealthy enough to buy it.

So I say, forget the face cream and get so character giving lines on your face.

After all: “You’ve earned it”.

Judge for yourself (in English)

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Just How Bad is this Ad?

1 Star2 Stars3 Stars4 Stars5 Stars (16 votes, average: 4.44 out of 5)

7Responses:

  • Said on the 9 February 2008

    I must admit, I am very disappointed that Pierce has lowered himelf to appear in one of those shitty Loreal commercials. I’m sick to the teeth with the damned things.

  • Said on the 11 February 2008

    [...] people still feel passionate about it, even long after the rest of us have gone back to wondering if Pierce Brosnan is right when he tells us we need a men’s health care range while playing sn…. On February 1st, (St. Bridgets Day), some people moved about Shannon Airport reciting anti-war [...]

  • Said on the 15 February 2008

    i don’t care how shit the advert is and even if he is a year older than my dad.. i still would

    mmmmmm Pierce

  • Said on the 18 February 2008

    Silky,
    Thanks for this, I havn’t laughed so much in ages.
    “fits like a glove, especially around the hands” – classic

  • Said on the 19 February 2008

    best. advert. ever.
    now, i’m no fan of l’oreal (track record of hideous animal testing, plus really expensive compared to the other stuff in the pound shop) but i have to say this is pierce restored to his rightful position as lord of all suavery after that bondage fiasco and those crappy westerns. if you’re going to make a cheesy ad, go all the way.
    i didn’t notice which music was on the version shown here (england) but it’s sebastien tellier’s swoony opus ‘la ritournelle’ on the ‘foreign’ version at youtube – which just sets off the airbrushing/vaseline perfectly in my opinion.

  • Said on the 17 October 2008

    Hi, I remixed the song. haha

    http://www.youtube.com/watch?v=lMSU0AHc2×0

  • Said on the 30 March 2009

    Skin cream, for men? You see we put it in blue packaging, and then charge you a couple of extra quid for the privilege of calling yourself a metrosexual, modern man. Ha ha ha you fucking fools.
    Jean Paul-Agon (L’Oreal Chief Executive)

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