Just for Men – Touch of Grey
17 June 2009 by SilkyJust For Men have previous when it comes to making fucking awful tv adverts.
But I’ve always been a fan of bullies who play on the irrational, insecurities of others by pushing a lie in a calous attempt to manipulate them which is why I enjoy this advert so:
Or as Becky, who submitted this bad ad, puts it:
“This is possibly the most awful, irritating, full-of-shit advert I have ever seen. I mean, really!
If you have a nice fake salt-and-pepper ‘do, the birds – who, by the way, are way too young for you – won’t be able to resist your mix of energy and experience.
Yeah right!”
To be fair to Just For Men though, it is a tricky balance – on the one hand you leave your hair grey and it drains all your energy but on the other you dye your hair and you spend all your energy shagging a string of beautiful, younger women. Either way, when you get to 45, the best you can hope for is lying in bed all day with out the strength to get one up.
It’s not easy being a middle-aged, single man, it really isn’t.
Just How Bad is this Ad?
(44 votes, average: 4.48 out of 5)
39Responses:
qwidge
Said on the 18 June 2009
When will Just for men realise that using attractive men with grey hair only serves to knock their cause backwards several country miles? If the before picture looks better than the after then there’s no way anyone’s going to be convinced they need the product.
Gordon
Said on the 18 June 2009
Is this another advert selling it’s product on the fact it doesn’t actually quite work? Surely this is a batch from the factory that didn’t quite manage to get rid of grey hair. I know, let’s flog it anyway, the consumer is so stupid that they will never realise if we tell them that it’s better that it doesn’t quite live up to expectations. You’ll get that foxy secretary now you stud.
My other favourites are coco-pops – so chocolatey that they turn the milk brown – where they can’t even keep the chemicals stuck to the miserable cereal on contact with liquid. The other is dulco-ease – the suspiciously poor laxative – but that’s okay we’ll just tell the suckers that it it’s meant to be like that. Go buy some.
What type of idiots do they take us for???????
timmyhavoc
Said on the 18 June 2009
Silky, your spelling and grammar has become somewhat laxed. Have you had a stroke?
(Didnt look for the tell tale signs did you!)
Another Ad Hater
Said on the 18 June 2009
DEAR GOD, I have not seen this ad on TV yet but if I do I will so be hitting that MUTE button because that ad is just so awful! Why the fuck would anyone want their greys visible?!
Silky
Said on the 19 June 2009
@timmyhavoc Yeah, sorry about that, Timmy… brain not quite switched back on atm.
sarah
Said on the 19 June 2009
I like grey hair on men……….am I weird?
sarah
Said on the 19 June 2009
and conversely, I dislike older men desperately trying to appear younger.
Pet hates – hair dyed; sticking a piece of hair across a bald head; gold medallions on hairy chests; sandals worn with socks; fake tan; overpowering aftershave/perfume; old men trying to dance ’sexily’(no. 1 offender – Michael Douglas).
Older men can be so sexy and intriguing, why one earth do they attempt to look younger?
CovertJellyfish
Said on the 20 June 2009
‘Cos we’re morons.
rik o shea
Said on the 20 June 2009
sarah, you omitted : beer gut, halitosis, forgot to wipe arse ,or empty colostomy bag, more chins than a chinese telephone directory, football eyes (one home one away), wearing a rug, anybody who drives a ford capri, escort or orion ,eats mushy peas ,wears a cap back to front,and surely anybody who wears a fucking earring ?
CovertJellyfish
Said on the 21 June 2009
So that’s Del boy then.
Archer
Said on the 21 June 2009
“wearing a rug, anybody who drives a ford capri, escort or orion ,eats mushy peas ,wears a cap back to front,and surely anybody who wears a fucking earring ?”
Or otherwise known as Archer’s ideal man.
Phwoar.
sarah
Said on the 21 June 2009
Yes, Rik, but all those things could apply to a younger man – they’re not necessarily the sole province of the elderly.
Plenty of proof right here in this village, where we live, I’m looking at one now actually, through the window- chav family next door, he’s mowing what they risibly call the lawn, fat beer gut hanging out over ill-fitting shorts, balding pate, fag hanging out of one corner of his mouth, sandals worn with grubby socks. And how old is he? About 35.
The state of his arse, breath, whether he eats mushy peas, and the possibility of a stoma, I (thankfully) know nothing about………….
CovertJellyfish
Said on the 21 June 2009
I thought someone was watching me…
sarah
Said on the 22 June 2009
Swanking again, jellyfish………….
rik o shea
Said on the 22 June 2009
dont tell anyone im in mi6
sarah
Said on the 22 June 2009
Trust me, Rik, your secret is safe………..
CovertJellyfish
Said on the 22 June 2009
Just wait till I ask you to ride the train with me…
sarah
Said on the 23 June 2009
I can’t wait……………
CovertJellyfish
Said on the 24 June 2009
This ad is better than the other one though, I aways thought that one had weird incestous connotations, “Daddy, please get a girlfriend and leave us alone.”
sarah
Said on the 24 June 2009
oooh jellyfish, I’m glad I’m not the only one who thought that ad. was decidedly odd.Two little girls saying ‘it’s time’. Oh dear……..
Chris Humpherys
Said on the 25 June 2009
Here’s my take on one ad they show incessantly here in the US
http://sportschump.net/2009/06/24/commercials-were-tired-of-vol-1-castrols-think-with-your-dipstick-campaign-video/693/
andyrow
Said on the 25 June 2009
Chris ,what the fuck as that got to do with Just For Men?
Prak's brother
Said on the 3 July 2009
Anyway, back to the product.
All of these hair products seem to have one very bad side effect – when the subjects of these chemical experiments speak, the words are totally out of synch with their mouth movements. This is obviously not going to attract anyone with co-ordinated sight and sound.
Maybe the users (sic) are drugged into thinking that their newly dark hair is totally indistinguishable from natural colour while the rest of us pish ourselves laughing at them. Having got away with that, why shouldn’t this “Kings New Clothes” product hit the same market. ” Buy Touch of Grey – its actually clear and has no effect but it looks natural”. Er because it is. But don’t tell them…..
Grey and proud of it!
patrick
Said on the 6 July 2009
really not very good
JONATHAN EDWARDS
Said on the 8 July 2009
YEAH.. AND…. ???
CovertJellyfish
Said on the 8 July 2009
OK, Back in your cage:-
http://tvs-worst-adverts.co.uk/ultralase-jonathan-edwards-steve-redgrave/
Gary Glitter
Said on the 8 July 2009
I used to like Steve Redgrave.
But since he got together with that lanky streak of piss, Edwards(who scares me more than the Catholic priests that took us on ‘retreat’ when I was too young to have a voice that adults who should’ve known better would listen to), and made those ads about sorting out your vision, I hate him.
If this laser treatment works that well, he would surely be able to see WHERE THE FUCKING CAMERAMAN IS! The twat!
Lefinch
Said on the 19 July 2009
Rest assured that the man was obviously killed shortly after by his young gold-digging wife swapped a touch of grey for a touch of arsenic.
Simon
Said on the 22 July 2009
Caught a new Touch of Men advert last night, so the good news is we probably won’t have to see this one again. The bad news is, it’s just as bad.
Archer
Said on the 2 August 2009
I saw the new one last night as well. The one where he goes on his date and gets lucky because the woman thinks he looks younger than her. It’s wrong and makes me feel slightly dirty.
Tarquin Fintimblimwimlim Biscuit-Barrel
Said on the 2 August 2009
The men is these ads are all obviously after one thing so, unless they’ve also combed ‘Just For Men’ through their pubes, they’ll be fucked when they take their pants off.
Or not…
Sean
Said on the 3 September 2009
I prefer the earlier advert in which a couple of kids tell their dad to dye his hair because “it’s time” for him to get some tail.
CovertJellyfish
Said on the 24 September 2009
I have recently aquired a job lot of purple hair dye… I am going to market it under the name “Touch Of Gay”…
Suzanne Lawson
Said on the 27 September 2009
I like this advert. It’s good to know men have irritating and patronising adverts too. All he has to say at the end is, ‘because I’m worth it’.
Suzanne Lawson
Said on the 27 September 2009
When I was training as a hairdresser, we were told many of those dyes for men are metallic dyes that never look a natural shade, as just coat the hair. Men would be better off using something like L’oreal, casting, creme gloss.
Suzanne Lawson
Said on the 27 September 2009
Always go a shade slightly lighter than when you were younger, for it to look natural.
al
Said on the 26 February 2010
My hair says I’m a complete fucking tool with a big, shit-eating grin plastered across my face like a four day old cum stain.
CovertJellyfish
Said on the 27 February 2010
WTF?? How did you piss off your own hair??
Roland Chandler
Said on the 27 February 2010
Very carefully
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