Garnier – Deep Wrinkle A – Target Your A-Zone
4 October 2007 by SilkyHere’s a tale that happened to me a few years back as I was walking back from the gym one Sunday morning. As I crossed the road opposite a church I saw a woman in her 40’s, dressed like she was in her 20’s, just standing on the street corner.
“Do you fancy anything?” She asked me.
“On a Sunday? Opposite a church?” I thought.
Then I looked a little closer at her face. Those long nights and early mornings leaning against lampposts had left big wrinkles across her forehead and down to the corners of her mouth.
“She’s never going to get much business looking like that” I worried.
Fortunately for her I had some Garnier – Deep Wrinkle A cream in my bag (don’t ask why).
“Can I squirt my cream in your A-Zone?” I asked.
“If you want” She replied “but it will cost an extra 50 quid”
“No. No.” I clarified “I just want to give you a facial”.
“Make you mind up, Sonny.”
I decided this meant she probably didn’t want my help but as I walked away I noticed just how oily her T-zone was as well.
Shaking my head, I thought to myself “With T and A like that, she’ll never make end meet”.
Just How Bad is this Ad?
(10 votes, average: 4.10 out of 5)
2Responses:
clangnuts
Said on the 5 October 2007
Great satire there.
The claims made by cosmetics companies are often rebuked AFTER the advertising campaign has already run. There was an article in Private Eye recently saying that advertising standards only deal with misleading claims after they have already being made, so there’s plenty of scope for the cosmetics industry to make wild claims about their products, get a slap on the wrists by the ASA and a, say, £50,000 fine, but they’ve already sold £5million worth of the product by the time this happens!
Silky
Said on the 15 October 2007
Was it the subtlety of the satire you liked, Clagnuts?
Thanks for the other info I’ll knock something together later this month about that.
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