Comments on: Fiat – Grande Punto – Trampoline

By: Madeline Morgan

Madeline Morgan — Thu, 13 May 2010 22:12:07 +0000

my kids just love to jump around on trampolines and they are sort of addicted to it.;,”

By: ba

ba — Sat, 14 Nov 2009 10:03:51 +0000

This ad is just annoying! Uff… I am happy I never saw it on TV!

By: rik o shea

rik o shea — Thu, 18 Jun 2009 17:31:29 +0000

fiat ad would be improved by having a couple shagging inside while its bouncing up and down on the trampoline.

By: CovertJellyfish

CovertJellyfish — Sat, 21 Mar 2009 14:03:38 +0000

erm.. I might be being a bit of a cock but who the fuck is Tom Waits?

I suppose I could google the name but I can’t be arsed…

By: Rich - Benidorm

Rich - Benidorm — Sat, 21 Mar 2009 10:07:00 +0000

It’s hardly a ‘rip off’, they would have paid to use it.

By: Simon

Simon — Wed, 18 Mar 2009 16:45:12 +0000

You’ve only got to go as far as Tom Waits to see how much money can be made by retaining your integrity and refusing to allow your work to be used.

However, isn’t a large portion of advertising tapping into the current Zeitgeist and bandwaggoning something before the masses latch on.

Personally I didn’t know that this advert was a rip, so it kinda worked here (although I haven’t bought a Fiat). I didn’t know the VISA one was copied, but assumed it had been, since it was quite abstract.

I did know that the Barocca (spelling?) treadmill ads, and the Sugar Puffs Honey Monster and bloke in pyjamas rapping were pastiches, and came over all elitist, but then so what?

If you’re saying that the act of taking something popular in a small sector, repackaging it and putting it in front of the masses is not on, then you can write off pretty much the entire music industry.

Still don’t like the ad though, but to be honest, I hadn’t really noticed it at all.

By: timmyhavoc

timmyhavoc — Wed, 18 Mar 2009 10:44:38 +0000

Wow, I love that music vid!
Wow, I hate Fiat!

By: Silky

Silky — Tue, 17 Mar 2009 22:28:10 +0000

Yeah, that’s a fair point MacPedro, I’m sure that Roel didn’t have a gun put to his head by Fiat. I expect they simply made him an offer he couldn’t refuse etc etc etc.

By: MacPedro

MacPedro — Tue, 17 Mar 2009 07:53:53 +0000

Rip off yes, but at least they would have got a bucket load of cash from Fiat. They could have said no.