Birdseye Fish Fingers - Good Mood Food with Suggs

20 October 2007 by Silky

A deadline is looming in the offices of the Cobblers & Shitbiscuit Advertising Agency to come up with a pitch for the new Birdseye ad campaign:

“Right so chaps, we’ve got the tag line “Good Mood Food” for these Birdseye fish fingers with omega 3. Time’s getting on so does any one have any ideas?”

“Well, fish fingers with omega 3 are good wholesome that all the family can enjoy, right? So let’s start by thinking of a song that evokes that.”

“Our House by Madness!”

“Brilliant! In fact, why don’t we get Suggs to be in the advert. He’s a family man and everyone loved him in the ska-pop band Madness and karaoke television programme Night Fever.”

“Obviously it’s going to be set at the dinner table - a family eating fish fingers with omega 3 for dinner.”

“And I’m thinking that as omega 3 is good for your brain we can get Suggs to ask the daughter quiz questions over dinner.”

“Oh, I am loving this!”

“Whoa there, Tonto! How will we explain why he’s at this family’s dinner table asking a teenage girl Science and Nature questions?”

“We wont have to. It’s Suggs, he’s so great, no-one will care why he’s there!”

“Hmm, OK. But should we at least check he can pronounce ‘photosynthesis’ before we book him?”

“Tsk! Who can’t say ‘photosympetics’? Book him. Book him now.”

And another advertising travesty is born:

Thanks to Phil for submitting this bad ad.

10Responses:

Birdseye Fish Fingers - Good Mood Food with Suggs | behind92

October 21st, 2007 3:21 am

[...] from maren [...]
russell

October 21st, 2007 8:34 pm

Omega3 is naturally present in Fish, it’s like saying “oven chips… now with added potato.”

Why do they need to add it? They must process it to death in the first place.
Joanna Butler

October 21st, 2007 9:00 pm

lol oven chips with added potato, you owe me a new laptop Russell for me spitting coffee all over this one from laughing at that
John

January 5th, 2008 8:52 pm

I dont QUITE undestand why they have a matrix - like time freeze sequence.

But then most adverts do these days. Seems like advertisers aren’t happy without a rotating freeze frame, or at least a ripoff of the ‘weapons’ sequence as money supermarket have done.
Johhny

January 28th, 2008 12:34 am

Anyone know who the girl is?

she’s kinda cute :]
Simon's Sister Liz

January 28th, 2008 2:32 pm

I hate the stupid little smug tw*t of a boy who plays the kid in this advert.

And that’s all I have to say.
roger taylor's haircut

May 9th, 2008 7:23 pm

the girl is cute, yes, also about fifteen. the boy has the same voice that some c*nt on grange hill used to have that made me want to kick the tv in then stick the glass shards in my ears. i also don’t understand the need for a matrix style time freeze sequence. the phrase ‘more money than we know what do with’ comes to mind, also possible ‘anyone for another line?’.
roger taylor's haircut

May 9th, 2008 7:24 pm

delete ‘possible’ insert ‘possibly’.

thank you so much.
Jonny Chestwig

May 9th, 2008 7:26 pm

Suggs is a massive paedophile. Allegedly.
jim

September 13th, 2008 2:05 am

Nah i don’t think so, he’s got a daughter of his own…