Always – Have a Happy Period

10 September 2008 by Silky

Just a few months back when I was doing a last minute trawl of the cheapo card shops to pay my annual “Your father is still alive” tax I noticed a card that read:

“Happy Father’s Day, Uncle”

If you’re looking for a sign of just how liberal our society has become suerly this is it: not only are we openly talking about incest, we’re actually make a greetings card celebrating it!

But it didn’t end there. A quick scan of the shop revealed that you can also get a card that wishes you a “Happy Birthday from your Pet Dog”, a card that commiserates you on “Failing your Driving Test… Again” and card that welcomes you “Home on Parole”.

And now Always seem to think they’ve spotted a gap in the market and are, in their latest adverts, wishing women a “Happy Period!”.

Yeah, have a “Happy Period”.

Alright, blood from inside your body is coming out of your body from an opening between your legs. So what?

No need to get all upperty about it, is there?

So why not have a happy one instead!

With this in mind, and knowing my special someone was about to start her period, I went out and bought a “Happy Period” card. I got some balloons and streamers too and a cake I had made specially. “Have a Happy Period” it said, in big red letters.

When she walked through the door, I let off a party popper and cheered “Happy Period! Woo!”.

Anyway, this is the reason I haven’t posted much over the past couple of weeks.

I’m making a steady recovery though… I can type again at least and the doctors say within a month I should be back up on my feet.

We seem to be too ashamed of the bloody awfulness of this advert in England that I can’t find a copy online so here’s the French one instead:

Just How Bad is this Ad?

1 Star2 Stars3 Stars4 Stars5 Stars (20 votes, average: 4.45 out of 5)

27Responses:

  • Said on the 10 September 2008

    What does this remind me of?

    Oh yeah.

    http://www.youtube.com/watch?v=LiuMpQd8dng

  • Said on the 11 September 2008

    As men we`ve had to endure walking the Sanitary towels Insanity trail for many years now, once upon a time it was nicely discreet but nowadays it`s gotten bloody ridiculous (I choose my words advisedly)
    What’s next, I wonder? The transition from the colour blue to demonstrate absorbancy perhaps – now that WOULD be bold.

  • Said on the 11 September 2008

    The whole blue thing is always been ridiculous but I think as men we need to be very careful when complaining about anything to do with periods, Dave.

    Particularly in earshot of any women ;)

  • Said on the 12 September 2008

    It is a TRULY,TRULY AWFUL ADVERT!!!!! No, I haven’t got PMT . . . I am fine . . .

  • Said on the 14 September 2008

    This blog would be much better if you could find some video of the actual English advert. Come on, try harder you fucking little cunt.

  • Said on the 14 September 2008

    Somebody’s having a very unhappy period.

  • Said on the 6 January 2009

    lol! well said gina

    god has this ad been running since september??
    And yet it still manages to piss me off, especially when im on my period.
    patronising gits.

  • Said on the 13 March 2009

    At the end of the day, every period is an unhappy period cos it is purely a reminder that you’re not pregnant. This month, girls, there’s no possible baby.

    Look down into the ultra-absorbant wing-attached pad… there goe

  • Said on the 13 March 2009

    At the end of the day, every period is an unhappy period cos it is purely a reminder that you’re not pregnant. This month, girls, there’s no possible baby.

    Look down into the ultra-absorbant wing-attached pad… there goes your dream of having someone who loves you. There goes your dream of keeping your two-night fling “boyfriend”. There’s no more fantasy family. There’s no more unconditional love. You’re on your own this month, just like every month.

    There will come a month when there will be no blood. There will be no cramps. There will be no swollen breasts. It will be called the menopause. That will be the month that reminds that you that you have been, and always will be, barren. All that bleeding was purely a sign that you hadn’t managed to do it, to succeed, to become a mother…

    Have a happy a period.

  • Said on the 10 June 2009

    bill and ben the flower pot men are doing the next ad .blob a lob little weed.

  • Said on the 24 August 2009

    Archer you are a very strange person.

  • Said on the 24 August 2009

    Nah. It’s just my time of the month.

  • Said on the 24 August 2009

    Please don’t start the PMS debate again…

  • Said on the 25 August 2009

    Sod off and get me some chocolate.

  • Said on the 25 August 2009

    That was irony by the way.

  • Said on the 25 August 2009

    I have a toblerone here for you….

    It’s iron-y

  • Said on the 31 August 2009

    It better not be fruit and nut.

  • Said on the 31 August 2009

    I’ve learned that lesson….

  • Said on the 2 September 2009

    I just ate a bar of Milka chocolate called ‘Happy Cows’. I assume that’s specifically made for men to buy their wives during that special time of the month.

  • Said on the 2 September 2009

    I’m eating Baci…..

    Not that anyone cares…..

  • Said on the 2 September 2009

    Awww… time of the month?

  • Said on the 2 September 2009

    Nah, I ran out of fruit pastilles…

  • Said on the 2 September 2009

    Ok… even not-very-veiled filth would be better than this bizarre run-down of what sweets we’ve eaten today.

    Maybe I should do some work.

  • Said on the 2 September 2009

    Would you like one of my nuts?

    They are almonds….

  • Said on the 2 September 2009

    Thanks. That would go down a treat.

  • Said on the 2 September 2009

    They are a little sticky….

    I had to suck the sugar coating off them….

  • Said on the 27 September 2009

    If they didn’t advertise the products, then how are women supposed to know about it? I did used to prefer when they were just in magzines as it can be embarassing when it comes on and you’re with certain people, but I don’t buy women’s magazines any more as they’re too full of those chavy idiot celebs such as the Beckhams. I can’t believe they actually banned the advertising of those products on the TV until recently. Buying the right products can actually help you to have a happy period, as some types are uncomfortable and you have to spend taxed money on trying many types until finding the right products. Why is there VAT on those essential products anyway? VAT is supposed to be for luxury items.

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