Just a few months back when I was doing a last minute trawl of the cheapo card shops to pay my annual “Your father is still alive” tax I noticed a card that read:

“Happy Father’s Day, Uncle”

If you’re looking for a sign of just how liberal our society has become suerly this is it: not only are we openly talking about incest, we’re actually make a greetings card celebrating it!

But it didn’t end there. A quick scan of the shop revealed that you can also get a card that wishes you a “Happy Birthday from your Pet Dog”, a card that commiserates you on “Failing your Driving Test… Again” and card that welcomes you “Home on Parole”.

And now Always seem to think they’ve spotted a gap in the market and are, in their latest adverts, wishing women a “Happy Period!”.

Yeah, have a “Happy Period”.

Alright, blood from inside your body is coming out of your body from an opening between your legs. So what?

No need to get all upperty about it, is there?

So why not have a happy one instead!

With this in mind, and knowing my special someone was about to start her period, I went out and bought a “Happy Period” card. I got some balloons and streamers too and a cake I had made specially. “Have a Happy Period” it said, in big red letters.

When she walked through the door, I let off a party popper and cheered “Happy Period! Woo!”.

Anyway, this is the reason I haven’t posted much over the past couple of weeks.

I’m making a steady recovery though… I can type again at least and the doctors say within a month I should be back up on my feet.

We seem to be too ashamed of the bloody awfulness of this advert in England that I can’t find a copy online so here’s the French one instead:

Just How Bad is this Ad?

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